UrbanBuz is a CUSTOMER JOURNEY MANAGEMENT (CJM) PLATFORM that helps businesses meet customer expectations and deliver omni-channel customer experience.
Our cloud-based platform is designed to have one single view of customers across different channels, brands, and venues, and it enables businesses to:
- Capture and organize customer data across all customer touch points.
- Communicate with customers in a personalized, relevant and timely manner.
- Allocate customers into dynamic segments or lists.
- Provide consistent customer service using the Clienteling App.
- Drive loyalty and increase customer lifetime value as well as help optimize the marketing spend.
- Track and measure customer engagement using different dashboards.
The three guiding principles behind our solution:
- Simplicity: The platform is easy to setup and manage as it is designed for businesses to focus on engaging customers in a measurable manner. All features are presented in an easy to use visual interface that can be used from anywhere and anytime.
- Flexibility: Businesses need to adapt quickly to feedback from customers and the market in general. Therefore, we have designed our platform to give marketing teams the capability to assess and measure their marketing efforts based on clear presentation of data and adjust their engagement and incentives in real time.
- Affordability: Our business model is a SaaS model and, following the global standards, our pricing model is designed to be cost effective for businesses from initial investment perspective and ongoing support cost.
UrbanBuz (UB Program DMCC) is focused on implementing customized evolving solutions not only that are up to date with consumer and technology trends but that will continue to evolve along with those trends to keep our partners on the front when it comes to building strong relationships with their customers.